NIL 101: Navigating NIL Contracts and Student-Athlete Endorsements

Student-athletes can now capitalize on their name, image and likeness. This change creates both tremendous opportunities and complex challenges for athletes, businesses and school athletic departments. Anyone taking advantage of these innovative marketing contracts needs to be aware of looming legal pitfalls, such as NCAA and conference regulations, federal and state laws, and intellectual property rights.

In this brief webinar, we will discuss:

• • NIL licensing and opportunities
  • Copyright ownership
  • Trademark usage and clearance
  • Federal Trade Commission enforcement
  • NCAA and conference compliance
  • Applicable state laws

This webinar is designed to help you get the most out of these newly allowed NIL deals while avoiding costly lawsuits and NCAA investigations.

This program is a must for anyone wanting to benefit from these fast-changing promotional opportunities, including student-athletes and their families, local businesses seeking to sponsor endorsement deals, and educational institutions wanting to stay competitive without crossing the legal limits.

If you missed this program, you can view a recording here.